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Selling El Paso Real Estate I am excited to help you understand the home selling process. Because your home may well be your largest asset, selling it is probably one of the most important decisions you will make in your life. You may be sitting on a goldmine, but first you must know what it is worth by comparing it against other sales in your neighborhood. Let me start by offering a CMA, click here to more information.


Sylvia is not only an efficient REALTOR®, but a valuable resource you can rely on

throughout the entire home selling process. From offer to closing, I will be there step by

step. Helping you get the vital answers your needs.  Sylvia Touchstone and her team

are positioned to offer you the best selling resources and highest level of customer

service Call me at 915-309-5253 or email me at sylvia@sylviatouchstone.com..

Selling your home can be a headache and choosing the right Realtor to market your home is an important decision to make. El Paso Realtors may claim to have all sorts of wonderful plans to sell your home, but there are only 3 things that will sell your home: 1) Pricing your home right 2) T.I.E.™ (Top Internet Exposure) 3) Condition and Demand! Pricing your home: This is the single most important thing to consider when selling your home, because it could be the difference between selling your home or not. Statistically homes usually sell closer to their list price within the first 3 to 4 weeks on the market, when they are priced competitively. Everyone wants top dollar for their home and rightly so, but market conditions/trends tend to dictate what houses can sell for. Pricing your home at an unrealistic price can only appeal to emotional Buyers who may "fall in love" with the home, but a competitively Priced home will appeal to the price-conscious Buyers, of which there are many. T.I.E.™ - Top Internet Exposure: Exposure, Expsoure, Exposure. Just think about it folks...the more Exposure your property has online the better your chances are of attracting a Buyer. Statistics show, according to the NAR (National Association of Realtors), that 74% of home Buyers across the nation are searching for their dream home ONLINE. What does that mean, you might ask! It simply means that the more exposure your home has on the Internet, the better your chances are of Selling it. That is why we developed M.O.E.™ as an Online Marketing Plan to assist in the sale of your single most important investment. So where's the EXPOSURE? Here is a list of Websites and Real Estate Listing Companies that we market your home with: GEPAR (Greater El Paso Association of REALTORS® - Multiple Listing Service) REALTOR.com sylviatouchstone.com (Our website) The GEPAR is a very important search engine tool for Realtors. Without it, the likelihood of selling your home can diminish considerably. Also, our website is linked to a number of reciprocal websites around the country, meaning MORE EXPOSURE! Condition and Desire: Bottom line is that your home must be in good condition to attract Buyers when they walk through the door. Too much clutter is distracting to the eye and an unkept house will likely be a turnoff to the Buyer. Like selling any product, the desire needs to be there. Having said that, Location, Schools, Amenities and Exterior/Interior Appointments are important factors for Buyers in their decision making process. Give the Buyer a reason to Buy your home, and he may just do that! It's tough to compete with Builders and the Jones's, who have finished their basement and have new stainless steel appliances and granite countertops in the kitchen. Therefore one needs a little BAM when selling your home. To most people this sounds hard, but setting the right mood can help sway Buyers to consider your home over the rest they have looked at, especially if it's an older home. Please contact me if you have any questions about selling a home in El Paso or elsewhere in Texas.